We like to be different. We also like Helmut Newton.
In celebration of these facts – together with the newly launched AWE magazine (from the guys at Art Wednesday) – we decided to take some PRISM girls, inspired by the master himself, to the Miami streets for our version of performance art with Miami Art Basel as our backdrop.
Miami’s Art/Public – a park installed with sculptures from the likes of Damien Hirst, Anthony Gormley and Anish Kapoor just outside the Bass Museum during Art Basel was the chosen place for our ‘art happening’ to celebrate all of these great things in one go. All of which was shot by photographer-extraordinaire Danielle Levitt, to appear in the next issue of AWE magazine.