PRISM was launched in 2009, by founder/creative director Anna Laub – an ex-style editor – born out of a desire for optical glasses that were both fashionable and functional.
Her love of sunnier climates, together with her obsession with functionality and an attention to detail, brought her to develop her minimal aesthetic into a range of resortwear products: from beachwear and swimwear, to eyewear and espadrilles; all the while maintaining the same ethos – to make luxury products that are equally functional as they are beautiful.
Celebrating traditional craftsmanship, all PRISM products combine skilled workmanship with modern design.
The acetate eyewear collection is handmade in the Treviso region of Italy; the historic home of glasses-making – cut from blocks of acetate, exclusively developed for PRISM, each frame is as unique as the wearer. While the metal eyewear is all made in Japan.
Similarly PRISM swimwear and beachwear are all made in Italy using luxury European fabrics. The focus is on the perfect fit for each body type and an attention to detail – for example each top has adjustable, detachable straps to avoid unsightly tan lines. And the collection is made to mix and match shapes, styles and sizes.
Travel-inspired bags are all made in UK – from the perfect day-to-night handbag to the most functional modular travel/beach bag, while our luxury espadrilles and sandals are all made by hand in Spain. Each item is named after a destination it was inspired by.
In Spring 2014 PRISM opened its first flagship store on Chiltern Street in the burgeoning Marylebone area of central London. In December 2014, PRISM won The Emerging Accessory Designer at the British Fashion Awards.