PRISM was launched over a decade ago with the idea of combining functionality and aesthetics, focusing on producing items that people need - with functionality at their core - products that are well-made, long lasting and could become wardrobe staples and classics.

For over a decade, PRISM has worked with small factories in Italy to make swimwear and eyewear, where skills and techniques have been handed down through generations.

All PRISM products promote the idea of Buy Better Buy Less; they are made to last aesthetically and functionally. In fact pieces from the very first collection we launched with in 2009 are still on sale today.

Over the years we have drastically reduced the number of new products and collections we launch to focus on quality and sustainability. Our products are durable with timeless style and we advocate for a conscious consumption of fashion and a move away from unethical fast fashion practices.


In 2019, the PRISM² line was launched, conceived with sustainability at its core. The garments are all eco-dyed using a technique that is Greenpeace-certified and 3D-knitted with a production technique that minimises waste.
Additionally, the factory is Oeko-Tex certified, as are hte yarns used and in 2022, the factory gained a certification with the Higg Index, which is a measurement tool for the textile, apparel and footwear sectors developed by the Sustainable Apparel Coalition to measure social and environmental impacts.

Paloma Elsesser and Stella Jones by Clare Shilland, wearing PRISM²


All PRISM² pieces can be used as swimwear, underwear AND/OR sportswear - all in one.
The fabric used to make each piece is chlorine-resistant, sweat-wicking, quick-dry and breathable; with a powerful fit that provides support - shaping your body a bit like shapewear but more like a hug.
Not only are the pieces multi-functional they are also multi-fit; Size 1 fits a UK size 6-16, Size 2 fits a UK size 18-24 - the pieces adapt with your body.


PRISM Swimwear and Resortwear is all handmade in Italy using excess or archive materials, working with our small family-run factory in Bologna. Our espadrilles and sandals are handmade in the north of Spain using European leathers.

Our Eyewear is made in the Treviso region of Italy - known for its eyewear manufacturing for the past century, where skills have been handed down through generations. We use acetates from a company established in 1849 and each pair is hand-cut and therefore unique.

Where available, we use a new form of acetate called bio-acetate which is phthalate-free and from cellulose acetate and plasticiser, which makes it natural, renewable and biodegradable. Our lightweight metal eyewear is all made and finished in Japan.

Everything is made in tiny batches, from eyewear to swimwear to espadrilles, you will sometimes even find only one or two of a certain style. 

Learn More:
Our Story
Our Marylebone Store